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With another unpredictable British summer underway, it’s too easy to complain that bad weather is spoiling your sales. But the reality is that driving rain, flash floods and unseasonably cold days are part of the varied summer season here in the UK. While it’s difficult to predict when they’ll happen, there’s a reasonable chance of [...]
Learn more »The adage “It’s not what you know, but who you know” is as true in the commercial world as it is elsewhere. When someone asks a colleague or friend to recommend a supplier for the product or service you provide, you want them to mention your name. If they don’t, you’ve missed an opportunity.
Learn more »It doesn’t matter how good your product is, the key to commercial success is how well your staff perform. If they’re motivated to do a good job, their infectious enthusiasm will spread to others inside and outside your firm.
Learn more »As your business grows and you take on more staff, you’ll have to give more thought to the issues around paying them. There are plenty of rules to follow when it comes to managing a payroll.
Learn more »You have the best chance of selling more if you’re giving customers what they want. Unfortunately, this commercial reality is too often overlooked by firms who are keen to sell what they think their customers want.
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